Course Modules & Lessons (8 Hours, Self-Paced, Online)

1. Understanding AI And Lead Generation 

Gain a solid foundation in AI and how it applies to lead generation in the renewable energy sector.

• AI In The Renewable Energy Sector – Explore how AI is transforming lead generation for EV and solar installers.
• Introduction To AI – Learn the basics of AI and its practical applications in marketing.
• Basics Of Lead Generation – Understand key lead generation principles and how AI enhances them.

2. Implementing AI Tools For Lead Generation 

Discover the best AI tools and learn how to integrate them into your business.

• Choosing The Right AI Tools – Identify the most effective AI tools for generating and managing leads.
• Setting Up Your AI System – Step-by-step guidance on implementing AI in your lead generation strategy.
• Optimising Your AI System – Learn how to refine and improve your AI setup for maximum efficiency.

3. Strategies For AI Lead Generation 

Develop actionable strategies to attract and convert high-quality leads.

• Growing Your Customer Base – AI-driven techniques to expand your reach and generate more leads.
• Creating High-Quality Leads – Learn how AI can improve lead targeting and qualification.
• Automating Follow-Ups – Use AI to streamline follow-ups and increase conversion rates.

4. Evaluating And Improving Your AI Lead Generation System

Ensure long-term success by continuously monitoring and refining your AI-driven lead generation approach.

• Troubleshooting Common Issues – Overcome challenges and optimise AI performance.
• Measuring Success – Track key performance indicators (KPIs) to assess your system’s effectiveness.
• Continual Improvement – Implement ongoing improvements to stay ahead in lead generation.