Make confident AI marketing decisions without wasting time or budget.

Practical AI marketing training for growing businesses. Learn what to focus on, what to ignore, and how to apply AI in a way that actually drives results, without adding complexity or overwhelm.

Takes 2 minutes, no sales pitch.

Confidence using AI without wasting time

Trusted by businesses and organisations across the UK

Why marketing feels harder than it should?

You are using lots of tools, but nothing feels joined up

You are creating content, but you don't know what is actually working

You keep hearing “AI changes everything”, but no onw shows you where to start

This is exactly what happens when there's no clear system behind your marketing.

Training gives you clarity and a practical plan, before you invest time in the wrong tactics.

What you will leave with

A clear weekly marketing rhythm

so you always know what to work on next

Prompts and templates you can use immediately

without starting from a blank page

A framework for what to test first

so you stop chasing every new tool

Confidence with AI without wasting time

even if you’re not technical

How we help you go from confusion to clarity

1. Clarity

Find where AI can save time and improve consistency in your marketing.

2. Implementation

Apply the right tools and workflows in a practical way that fits your business

3. Momentum

Build confidence and consistency so your marketing keeps improving

Choose the support that fits you best

Not everyone needs the same level of support. Start where it makes sense for you:

AI strategy review

A personalised review to clarify where AI can realistically support your marketing and business growth. This focused session helps you cut through the noise and identify the opportunities that actually matter.

What it’s for

  • Understanding where AI will add value, and where it won’t

  • Setting priorities before tools or training

  • Creating a clear, practical next-step plan

AI marketing course

Self-paced training for business owners and teams who want to use AI confidently in their marketing. Learn practical frameworks, prompts, and real-world applications you can implement immediately.

What it’s for

  • Learning how to apply AI without overwhelm

  • Building internal confidence and capability

  • Turning theory into repeatable marketing actions

Coaching and workshops

Live support for businesses that want guidance, accountability and hands on help applying AI to their marketing strategy and workflows.

What it’s for

  • Applying AI directly to your business with expert support

  • Solving specific challenges in real time

  • Upskilling teams through practical, interactive sessions

dAIsy all-in-one platform

For businesses ready to move from learning into execution. dAIsy is an all in one AI marketing platform that brings together CRM, automation, messaging and AI tools to support implementation at scale.

What it’s for

  • Implementing AI across marketing and customer journeys

  • Automating workflows, follow ups and communication

  • Scaling AI driven marketing without adding complexity

Best for businesses ready to automate and scale their marketing with AI.

What improves when the system is clear

When your AI marketing is structured properly, everything gets easier.

Faster response times and fewer missed enquiries

More consistent content across channels

Clearer decisions, based on what is working

Less time juggling tools and tasks

Testimonials

IF ONLY THERE WAS 6 STARS

"I can not rate my experience of the team at Disruptor Training highly enough, especially Sam.

Her no-nonsense to the point approach is just what I need to drag my marketing approach out of the dark ages. Her ideas have been amazing and she has held my hand on our journey into the exciting world of AI and digital marketing."

Dan | Upex Electrical

FABULOUS WORKSHOP REVEALING THE ART OF THE POSSIBLE

"Attended a workshop and had my mind blown as to how AI and automation is revolutionising marketing.


It's clear that Sam know her stuff when it comes to state of the art and the direction that this sector is headed in."

I would definitely recommend Disruptor."

Andy | RTC North

WOULD DEFINITELY RECOMMEND

"Sam is very knowledgable in all areas of marketing. She has really helped our business and understands our needs and requirements.

She has a good team which can help us in various areas of the business, from social media, advertising, strategy, website/ technical contacts and she is also helping with software which ahas made our business run more effectively. I would definitely recommend Disruptor."

Robyn | York Kitchens & Interiors

Is this right for you?

This is right for you if...

  • You want practical AI guidance, not buzzwords

  • You are willing to test and improve gradually

  • You want a clear plan you can stick to

This may not be right for you if...

  • You want instant results without the effort

  • You want generic templates without context

  • You are not willing to adapt what is not working

Meet your AI marketing coach

Sam Risker is an AI marketing strategist, trainer and founder of Disruptor Training.

She works with business owners and marketing teams who want to use AI in a practical, ethical and commercially effective way.

Sam’s approach focuses on real world application, helping businesses move beyond tools and trends to build systems that genuinely support growth.

Through Disruptor Training, Sam teaches how to integrate AI into marketing strategy, content, lead generation and workflows without losing clarity, quality or brand voice.

Looking for implementation?

If you want AI set up for you, not just taught, Disruptor Media designs and implements AI powered marketing systems for ambitious businesses. From strategy through to execution, we handle the build so you can focus on growth.

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